sourced from www.pinterest.com
This poster is typical of the design period; the photo is a natural documentary style shot using scale to place emphasis on the subject. The typography is left aligned, a sanserif font used and in two base colours, and a minimal layout has been used. The overall look is simple, bold and geometric.
sourced from www.designishistory.com
Here the image draws on post-war feelings to bring the message across to the audience. The colour use is bold and minimal, shapes are geometric and reduced to the extreme basics. The font is sanserif and and in a clear easy to read format, aligned to a single edge. This policy of clarity above ornamentation is typical of the Swiss style.
I like the simplicity of these designs and the graphic way colour and image has been used, however some of the work produced at this time disengages the viewer and seems soul-less. This seems to be typical of designers in immediate post-war history.
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